About Us

About Us
The Looking Glass Group LTD. is a Toronto-based ecommerce advisory and sales management firm. $50MM+ managed, 15+ categories, 3x average client revenue growth on Amazon, Wayfair, Walmart, and beyond.

Contact Info

33 Bloor Street East, 5th Floor, Toronto, ON M4W 3H1.

(800) 676-0949

info@lookingglassgroup.co

Duration

2 Years

Category

Amazon USA Setup & Management

Client

Fifty year old Canadian designer & importer of plumbing supplies serving home improvement retailers and contractors

Context

CEO recognized that they had a unique opportunity to enter the USA by leveraging Amazon to test the market for their product.

Mandate

In a multiphase approach, the LGG:

  • assessed the size of key categories competitive sales to define the size of the prize
  • Identified the profitability of key items
  • Launched and managed the portfolio on Amazon

Results

  • Opportunity assessment of an incremental revenue stream
  • Amazon account set up
  • Listing development and launch of 100+ items
  • Content development for 100+ Items
  • Profitability and pricing development and recommendation
  • Still in Pilot Phase exceeding defined KPI’s